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Marketing: An Introduction (5th Edition)

Description: This comprehensive textbook on marketing is a great resource for students and professionals alike. With a focus on general marketing topics, the book covers everything from the basics of marketing to more advanced strategies and tactics. The authors, Philip Kotler and Gary Armstrong, are well-known experts in the field and have created a valuable resource for anyone interested in marketing. The trade paperback format of the book is easy to carry and read, with a length of 9.9 inches, height of 1 inch, and width of 7.9 inches. The book weighs 44.3 ounces and has 736 pages, making it a convenient and portable read. The book is published by Prentice Hall PTR and was released in 1999, with a 5th edition published in 2000. The book is written in English and includes illustrations, making it a great visual aid for learning.

Price: 2 USD

Location: Garner, North Carolina

End Time: 2025-01-11T00:24:20.000Z

Shipping Cost: 6.88 USD

Product Images

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Item Specifics

Restocking Fee: No

Return shipping will be paid by: Buyer

All returns accepted: Returns Accepted

Item must be returned within: 30 Days

Refund will be given as: Money Back

Edition: 5

Book Title: Marketing : an Introduction

Number of Pages: 736 Pages

Language: English

Publisher: Prentice Hall PTR

Item Height: 1 in

Publication Year: 1999

Topic: Marketing / General

Illustrator: Yes

Genre: Business & Economics

Item Weight: 44.3 Oz

Author: Philip. Kotler, Gary Armstrong

Item Length: 9.9 in

Item Width: 7.9 in

Format: Trade Paperback

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